When your Twitter account hits its following limit (usually around 2000 followers), suddenly more creativity is required to increase your fan base if you don’t want to bring on spam accounts to follow you (which, trust us, in the long run you don’t). But we’re here to help! We’ve put together a list of tools to help you grow your following without buying followers.
This incredibly useful service tops our list for a reason. It provides you with information on your followers and those you are following — allowing you to identify inactive users and those who don’t follow you back so you can unfollow them. Additionally, it helps you find relevant users to follow (limit of 25/day with the free version, more with a subscription), and provides you with information on how your specific Twitter updates affect your follower statistics.
The tool provides stats and data on your followers, allowing you to see the bigger picture and better understand your demographic. It allows you to track your follower numbers weekly, monthly or over a 3-month period, including predictions for when you’ll reach a certain number of followers and how your following is likely to change. It also includes the additional feature of a profile checker, which can give you advice on how to improve your profile page.
Want to know what your competitors are up to? Of course you do. The tool provides you with information on your competitors’ Twitter followings, which are their most engaging tweets, which users they engage with the most, detail on what lists they’re part of, their most commonly used hashtags, and general analytics on their accounts. In addition to allowing you to keep track of your competitors, the service can help inform where conversations are happening around subjects relevant to your brand and allow you to join those conversations you might be missing and connect with new Twitter users.
Though most people know Bitly as a just a link-shortening service, the platform offers much more than that. Most pertinently, it allows you to track where your links go once you release them into the Twittersphere. This can help you understand what kind of content your followers find most shareable — when it’s re-shared by your followers, it’s reaching new people who are potential followers for your account.
With the help of these four tools, you’re now equipped to expand your following through real accounts manned by real people perfectly poised to engage with your content without breaking the bank. Whether you’re just starting out or a seasoned Twitter veteran, this list has something for everyone. Have any favorite Twitter tools we missed? Share them with us in the comments!