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Quick Guide to Everypost Photo Filters

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With Everypost you have many ways to post photos to both your personal and company social media pages. You can snap photos right from within the app, upload photos from your phone’s library, and even choose photos from Flickr, all without having to leave the application. And the fun doesn’t stop there! After you choose a photo to post you can also apply one of 18 Everypost photo filters to give your image a boost of bold color, an aged effect, appear softer, and many more.

Here’s a quick guide on how to use Everypost’s photo filters:

1. Select a Photo: Add a photo to your post by choosing one of the three photo options: “Camera”, “Camera Roll”, or “Flickr”.

2. Choose a Photo Filter: After you snap a photo or select an existing photo, the option to choose a photo filter will automatically appear. Everypost has 18 unique filter options to choose from, including: Black & White, Amareto, Greys, Sepia, Stronger, Burning, 70s, Oldies, Martini, Vignette, Vintage, Jazz, Joyeaux, Blues, Heat, Every, Sunny, and Blow.

 3. Apply Photo Filter: After you choose your favorite filter, simply tap “Apply” to apply the effect to the photo.


4. Create your Post: Now that you have your photo ready, select which of your social networks you would like to send your post. At the top of the screen you can tap to select or deselect the social networks of your choice. Then write your base post, which can be edited to fit each social network in the next step.

5. Edit your Post for each Social Network: If you don’t want to blast the exact same post to all your social networks, you can write a base post then flick the screen right-and-left to edit your post per social network. For example, if you are posting your photo to Twitter perhaps you want to include a few more hashtags. For your post to Facebook, you can remove the hashtags and instead share a link to view your complete photo album.

6. Post! When your post looks good, tap “Post” and your lovely photo with customized text will be posted on all your chosen social networks at the same time. Easy as that!

 Want more tips on taking photos with your mobile device? Check out our previous blog post “Tips for Taking Better Photos with your Phone”.

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Tips for Cross Posting Content on Social Media

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It is highly likely your business has a presence on multiple social networking sites to reach your audience on their network of choice. However, content creation for each individual network can be time-consuming, especially for individuals and growing businesses. You very likely have different audiences on each social network, so simply cross-posting content just to broadcast the exact same message on every social network isn’t exactly the best solution for encouraging interaction.

Your goal should be to provide content that connects with your audience and engages them in conversation. Using Everypost, you can write a post, then edit and customize the post for each of your social networks before posting. This allows you to take a base message and cross post it to the social networks that you wish while still offering unique content that fits each social network and most importantly, saving valuable time.

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Here are some tips for cross-posting your social media content:

  • Start with your post idea and reword or reformat the post to take advantage of different networks’ features and user demographics. For example, remove hashtags from your post going to Facebook and shorten the post to 140 characters and include 2-3 hashtags for the post going to Twitter. Some simple rewording and editing can go a long way in helping you create unique cross-posted content.

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Using Everypost you can edit your post for each social network without rewriting, copying or pasting. Just swipe left or right to customize your post.

  • When posting on multiple networks at once be sure to keep any mentions such as “Hey Facebook Fans!” or “Like This” from going to other social networks such as Twitter or Pinterest, where they will appear out of place to your audience.

  • While people normally do not spend as much time on LinkedIn or Google+ as they do on other social networks such as Facebook Twitter, it doesn’t mean you should leave them out. Including these two networks in your posting efforts will keep your audiences hanging out there aware of your brand. With Google+, you can even choose which circles you would like to send your post.

photo 1If you are looking for more creative ways to cross-post and repurpose your social media content, check out our recent infographic that includes fifty unique ways.

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